This helps eliminate bounces away from retail websites and ensure that full shopping carts make it through check out.

Website designer Cory Miller of i Themes regularly uses Provide Support for his business, and he has noticed increased opportunities for upselling products.

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The report goes on to say: “62% reported being more likely to purchase from the site again.

A further 38% of respondents said they had made their purchase due to the chat session itself.

Live chat can obviously increase your business potential, but only if it’s executed correctly.

Here are some important tips to ensure you make the most out of live chat software: Thankfully, all chat software websites provide live chat support, so you can test their products while you shop around.

The report by E-Marketer found: “Almost two in 10 live chat respondents did more than 75% of their holiday shopping online, compared with 14% of those who did not chat.

A further 25% of chatters made 51% to 75% of their purchases on the Web, versus just 10% of those who did not participate in the chat service.” If you aren’t convinced that live chat is for your business, check out this study conducted by Bold Chat.

A study called “Making Proactive Chat Work” that was conducted by Forrester Research found the following: “Many online consumers want help from a live person while they are shopping online; in fact, 44% of online consumers say that having questions answered by a live person while in the middle of an online purchase is one of the most important features a Web site can offer.” An online chat system provides customers immediate access to help.

Wait times are often much less than a call center, and customers can easily multi-task while waiting.

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